Kim Kardashian West Wants To Send 1,000 People $500 Each

Partnering with Cash App, Kardashian West encouraged her followers to send her their $cashtag’s alongside the #KKWHoliday hashtag. In less than 24 hours, more than 200,000 responses poured in from first-time mothers, students needing help with paying for their tuition, and more. 

Earlier this year, Kardashian West announced on her Instagram that her Skims shapewear brand was donating $1 million to mothers and children in need who had been impacted by COVID-19.